Appointed for diversification Print
Monday, 01 October 2012 00:00
Marketing Medicine has been appointed by Lutterworth's industry leader, Pal International, to help them diversify into the Healthcare Infection Prevention and Control market.

Established in 1970, Pal International is a global leader in disinfection and cleaning wipes in food manufacture, food services, leisure and farming.  Marketing Medicine is appointed to further develop the Medipal brand, producing corporate and brand literature as well as leading the companies tender application on the £39M NHS Supply Chain Framework agreement for wipes products for use in hospital.