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A healthcare marketer or team to execute a project or a bit of advice and support?
We are down to earth - but we know what we're doing. We will tell you what you need to do to get your products successfully taken up by healthcare purchasers. We won't give you a quick fix but practical advice based on years of solid experience.
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Marketing Medicine uses highly skilled writers to produce quality copywriting to suit all requirements from selling your message persuasively to highlighting your achievements in customer case studies and projecting the right image across all your marketing materials.
We have a vast network of associates which means we can turn around copy rapidly but with incredible attention to detail.
We recognise that healthcare is a global business and often copy needs to be translated into several languages to meet requirements in several markets. Marketing Medicine’s team includes skilled medical translators ensuring work is ‘intelligently’ translated with localisation.
If you’re interested in finding out more about our writing and translation services please contact us
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Marketing Medicine provides cost effective public relations and is expert at raising profile and managing the press at key times for your business and most importantly with the uttermost discretion.
Whether you are launching a product, hosting a high profile event or managing a potentially reputation damaging product recall, we are the team to ensure everything is handled professionally and no opportunity is missed.
Communications planning
Reputation management
Crisis management
Media training
Managing media relationships
Press release writing and dissemination
Media monitoring, clipping services and evaluation
Case study
City Doc launch
Contact us
Please get in touch by telephoning +44 1543 253109 or email
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. We will be pleased to meet up and give you some informal pointers before providing a proposal.
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The Internet is a growing forum for marketing promotional activities. Marketing Medicine works with new media professionals to harness the power of online intelligence. Social networking sites, message boards and blogs can be used as part of an online marketing strategy which Marketing Medicine can develop alongside your offline marketing strategy.
If you’re interested in finding out more about new media please contact us.
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A marketing plan provides a solid foundation on which to build your promotions and tactics. Marketing Medicine believes in keeping things simple – we develop working plans that you can use and add to. We can also coach you through the step by step process so you will be able to manage your marketing plans in-house if required.
Marketing planning is essentially a three stage process that answers the following questions:
- Where are you now?
- Where do you want to go?
- How are you going to get there?
During the development of the marketing plan we review:
Market segmentation and mission definitions
Analysis of current market position (internal and external audit)
Market overview (dynamics, key customers, buying behaviour)
Competitor analysis
SWOT analysis
Identification of USPs and key sales messages
Key issues and opportunities
Key assumptions
Objectives
Strategy
Resource requirements and budgets
If you’re interested in finding out more about our marketing planning please contact us.
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Marketing Medicine conducts market research for medical device, life science, assisted living and healthcare providers.
Our researchers all have clinical backgrounds, enabling them to quickly gain the trust and respct of the people they are interviewing. This means that we find the information you need quickly and cost effectively.
Marketing Medicine has a massive database of potential interviewees, and we know exactly where to go to find the people you need to talk to. We can reach "hard to reach" contacts through our own informal networks, established over 30 years in the healthcare world.
Marketing Medicine also partners with leading global healthcare market research organisations with world leading primary and secondary market research expertise in healthcare.
This allows us to research answers to specific questions or conduct wider research for use in the marketing planning process in virtually any country in the world.
We can research exisiting secondary data for you as well as conducting our own primary research using tried and tested research methods.
Our intelligent, insightful analysis and interpretation of the data will mean that we can make solid recommendations to help you make the right business decisions.
Our market research activities include:
market entry feasibility studies,
competitor research, reviews and analysis,
focus groups and workshops,
face to face in-depth interviews,
CATI centre telephone questionnaires – structured, semi-structured and in-depth,
postal and internet questionnaires, and
bench-marking studies.
We will be pleased to meet with you and suggest courses of action for you to take based on time scale and budget. Our telephone number is +44 1530 222018 or email
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.
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